It’s the smokin’ hot taste sensation that’s blazed a trail across the bars and clubs of North America. Now it’s sparking havoc on the UK scene.

This smooth liqueur with a natural cinnamon flavour was created in Canada with pure Canadian whisky. Fantastic in cocktails, fiery as a shot from the freezer and fabulous as a long drink with mixers.

How the Fire started

Fireball was first sparked up in Canada, where it’s so cold, even the hardest heavyweights huddle for heat. And when our Master Distiller looked for a way to raise temperatures, he ended up raising hell. He mixed a spicy cinnamon concoction with his smoothest whisky and the flames flew. That first cinnamon sting sent him sideways before the finest whisky sensation pulled him back into shape. When he realised his crazy creation had more punch than a club full of cagefighters and more fire than an arsonist’s attic, he knew this devilish drink would ignite the nite in bars Worldwide.